Emerson Soto, Director of Design and Digital Media at The Fortune Society

Fortune’s Digital Makeover in 2016

Tuesday, January 5, 2016

A new year can mean a fresh start— an opportunity to take steps to reach our full potential and to make improvements. As we reach our 50th anniversary, Fortune is committing to “making over” our digital presence and improving the way we communicate with you.

This year, we’ll be taking necessary steps to enhance your experience and interactions with Fortune’s various digital platforms. From our social media to our website, we’re going to be shaking things up a bit in order to bring you the best of Fortune and our work.

Here’s what we’ve got planned for 2016—

A new website— we’re in the process of redesigning our website with the goal of launching the new site in June 2016. The new site will be easier to navigate, better represent our history and vision, demonstrate the impact of Fortune’s efforts, and clearly define ways to get involved.

Compelling visuals and video content—from culinary arts classes to environmental remediation trainings, Fortune is a place full of transformation, hope, and success. We want you to hear, see, and experience the amazing work your support enables us to do every single day. Make sure to follow us on Facebook, Twitter, Youtube, Instagram, and LinkedIn to catch our new content.

Advocacy and discourse that spark change— not only do we help transform lives after incarceration but we also advocate for systemic changes to unjust criminal justice policies. As we work to advance our agenda, we’ll be producing content for a new Fortune blog and leveraging social media to inspire dialogue and discourse on issues that affect formerly incarcerated people and their families.

Telling our story— the progress our clients make toward making a better life for themselves inspires us all every day. From completing High School Equivalency Diplomas to repairing relationships with family members— Fortune’s clients and staff have an amazing story to tell and we’re working on helping amplify these voices by recording their stories and sharing on our website, emails, social media, and other digital platforms.

These are just a few of the things we planned for the New Year. Most importantly, we’d like to hear from you on how we’re doing and what you’d like to see from us in 2016.

Please expect to see a short communications survey from us in the next few weeks. If you have any immediate feedback or ideas, please don’t hesitate to reach out to me at esoto@fortunesociety.org.

Categories: Community


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